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Kid Rock says his next studio release will be a faith-based album arriving this fall, describing the project as a spiritual milestone he felt “called” to make while insisting he is “still Kid Rock” even as his public embrace of Christianity grows more visible.

The announcement came in a video posted to his social media accounts on August 19, where he commemorated the 28th anniversary of his breakthrough 1998 album Devil Without a Cause and updated fans on new music in the pipeline. In the clip, he explains that the forthcoming record is heading into mastering “next week,” with song titles, videos and other promotional plans to follow, and adds that a second, non-spiritual album is slated to come out not long afterward. He frames the faith-led project as the product of “a crazy…spiritual journey” that has strengthened his belief in God and says it is “an album I had to record; I was called to record,” while emphasizing that his outspoken, hard-partying persona remains intact.

Kid Rock’s decision to center an album on Christian themes follows earlier comments that he was developing a gospel record with producer Rick Rubin, who oversaw his 2010 release Born Free. During a 2025 appearance on HBO’s Real Time with Bill Maher, he confirmed he was “in the early beginnings” of making a gospel album with Rubin and responded to questions about how such a project fits alongside lyrics from songs like “Lowlife” by noting that profanity is not prohibited in the Ten Commandments. While he has not publicly clarified whether the faith album due this fall is the same Rubin-linked gospel project, coverage of his recent comments has continued to tie the new material to that earlier collaboration.

His spiritual language has increasingly surfaced in high-profile interviews. In a February 2026 conversation on The Joe Rogan Experience, Kid Rock said he “absolutely, 1000%” believes Jesus is real and asked Rogan if he wanted “to know Jesus,” presenting his own faith as the anchor of his life. In that interview he also identified televangelist Paula White—known for leading New Destiny Christian Center in Florida and for her role as a spiritual adviser to Donald Trump—as his pastor, underscoring his connection to a stream of charismatic, politically engaged evangelical Christianity.

The musician’s turn toward explicitly Christian content has also played out on stage. Earlier this year he headlined an alternative Super Bowl halftime show organized by Turning Point USA and broadcast on TBN, where he performed the song “Give Your Life to Jesus” and urged viewers to commit themselves to Christ. Commentators covering the event described his performance as a public testimony that blended patriotic imagery, his “outlaw” reputation and an evangelistic message aimed at a broad television audience.

Alongside his new material, Kid Rock has already made inroads on Christian charts. His rendition of Cody Johnson’s “’Til You Can’t,” performed during the Turning Point USA/TBN halftime special, reached No. 1 on Billboard’s Hot Christian Songs earlier this year, signaling an appetite among Christian radio and streaming listeners for his crossover work. That success has given industry observers a concrete example of how his mix of country, rock and spiritual themes can resonate beyond his traditional fan base.

For now, key details about the faith album remain unresolved in public: Kid Rock has not released a track list, title, label information or specific release date, and recent interviews have left unclear whether Rick Rubin is still formally attached to the project. Reports from outlets that have covered his August video and subsequent appearances emphasize that he continues to intertwine expressions of Christian belief with conservative political commentary and the party-rock image that first brought him national attention, suggesting that this fall’s record will extend a blend of faith and cultural confrontation rather than mark a clean break from his past catalog.

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